turn out that nothing is impossible in 2016 , a bite food brand name has launch a limited - version luxury jewellery collection . As Mashable reports , Cheetos is sell a bejewel , 18 - kt Au set of earring and a ring call up " Eye of the Cheetah , " from the Chestora Collection . Only one set is uncommitted — and if you ’re a brand devotee with $ 20,000 to spare , it can be yours . ( Hey , it ai n’t easy bein ’ cheesy . )
The gamey - destruction jewellery iscurrently uncommitted for purchaseon the Cheetos web site . maintain with the trade name ’s image , both the earrings and ring are cheetah - inspired , boast black ball field “ spots ” and orange sapphire surrounded by aureole of white diamonds . The baubleswere reportedly designedby the bite food ’s cartoon mascot , Chester Cheetah , but as a Cheetos executive expose to Mashable , the suave jungle animate being had a minuscule help from a trace designer in Dallas ( home to Frito - Lay . Inc , the snack solid food ’s parent caller ) .
deal its high price tag and recess ingathering , Cheetos is n’t expecting just any all right jewelry collector to splurge on the readiness . " It ’s really [ marketed ] towards the ultimate Cheetos rooter who really wants to put on display the honey that they have for the brand name , " Ryan Matiyow , Cheetos ’s fourth-year director of marketing , toldMashable . “ That ’s really who would be the hyper mark , I would say , for the jewellery set . "
While the Eye of the Cheetah exercise set is market toward high - ending customers , Cheetos is also trying to become a aggregative market retail merchant . The brand recently launched theCheetos Holiday Collection , which includes products like “ Cheeteau Perfume ” ( yes , it smells cheesy ) and a duad of paw - influence , sterling flatware cufflink . They ’re on sales event through December 31 , or while supplies last . ( item include a distich of “ Flamin ’ Hot Pants ” and a Cheetos - themed sleep travelling bag are already sell out . )
[ h / tMashable ]
