Will Smithand wife Jada Pinkett Smith have launched a new multimedia company, the power couple announced on Wednesday.
The venture, called Westbrook Inc., will be backing both new and existing projects from the family, which includes 21-year-old son Jaden and 18-year-old Willow, both of whom are actors and singers in their own right.
According to the Smith family announcement, projects ranging from short to mid-form digital content to more traditional mediums like television shows and feature-length movies will begin to launch under the Westbrook Inc. brand from now on.
The Smith Family.Richard Shotwell/Invision/AP/REX/Shutterstock

“With our incredible team of family, chosen family, and longtime business partners, Westbrook Inc.’s mission is to spread positive ideas, art, and products that entertain and empower the greatest number of lives, inspiring the next generation of artists to do good in the world.”
Jesse Grant/Getty Images for Disney

Westbrook Studios already produces Jada Pinkett’s Facebook Watch seriesRed Table Talk, with plans on developing films, documentaries and television shows from a diverse arrangement of voices and identities, according to the Hollywood power couple.
Kosaku Yada has already been named CEO of the venture, with Tera Hanks acting as president, Gila Jones as COO, Kevin McDonald as CFO and Jesse Uram as Vice President of business development,Varietyreports.
The Westbrook Inc. brand will include a handful of subsidiary studios, such as Red Table Talk Enterprises, Overbrook Entertainment, Westbrook Media and more.
source: people.com